Last updated: February 28, 2026
This page is for California residents and explains your rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA).
What Personal Information We Collect
In the past 12 months, SnagPulse may have collected the following categories of personal information from California consumers:
| Category | Examples | Collected? |
|---|---|---|
| Identifiers | Email address, hashed IP address | Yes (if you subscribe or vote) |
| Commercial information | Membership purchase history | Yes (if you purchase a membership) |
| Internet/network activity | Aggregate page views, referral sources (via Plausible, non-identifying) | Yes (aggregate only, no individual tracking) |
| Geolocation data | Country-level location (via Plausible, approximate only) | Yes (approximate, non-precise) |
| Biometric information | N/A | No |
| Sensory data | N/A | No |
| Professional/employment info | N/A | No |
| Education information | N/A | No |
| Sensitive personal information | N/A | No |
How We Use This Information
We use the personal information listed above for the following business purposes:
- Delivering our newsletter and deal alerts to subscribers
- Managing Ghost membership accounts and providing membership benefits
- Improving our website and understanding which content is most useful (using aggregate, non-identifying analytics)
- Preventing abuse of interactive features like the vote widget
We Do NOT Sell Your Personal Information
SnagPulse does not sell your personal information. We have not sold personal information in the past 12 months, and we have no plans to do so.
We Do NOT Share Personal Information for Cross-Context Behavioral Advertising
Under the CPRA's expanded definition of "sharing," SnagPulse does not share your personal information with third parties for cross-context behavioral advertising purposes. We use Plausible Analytics, which is cookieless and does not track users across websites.
Note about Google AdSense: Google AdSense may use cookies on our site to serve personalized ads. You can opt out of this at adssettings.google.com. We do not directly provide Google with your personal information from SnagPulse.
Financial Incentives
SnagPulse offers a free email newsletter that delivers daily deal digests. This newsletter does not constitute a "financial incentive" under CCPA § 1798.125(b) because:
- The newsletter is free to subscribe to and free to unsubscribe from at any time, with no penalty or change in service.
- Every deal shared in the newsletter is also available on our public blog (snagpulse.com) and social media channels at no cost.
- Subscribers do not receive different prices, exclusive discounts, or preferential treatment compared to non-subscribers.
- We do not offer any program where consumers trade personal information for a material benefit.
If we introduce any program that qualifies as a financial incentive in the future, we will update this page with a Notice of Financial Incentive as required by CCPA.
Your Rights as a California Resident
Under the CCPA/CPRA, you have the right to:
- Know - Request that we disclose what personal information we have collected about you, the sources, the purposes, and the third parties we share it with.
- Delete - Request that we delete the personal information we have collected about you, subject to certain exceptions.
- Correct - Request that we correct inaccurate personal information we hold about you.
- Opt out of sale/sharing - While we don't sell or share your data for behavioral advertising, you can still make this request and we will honor it.
- Non-discrimination - We will not discriminate against you for exercising any of your CCPA/CPRA rights. You won't receive a different level of service or different pricing for exercising your rights.
- Limit use of sensitive personal information - We do not collect sensitive personal information as defined by the CPRA.
How to Exercise Your Rights
To submit a request, you can:
- Email us at [email protected] with the subject line "CCPA Request"
When you submit a request, we will verify your identity by matching the email address you use to contact us with the email address in our records (newsletter subscription or Ghost membership). We will respond to verifiable requests within 45 days. If we need more time (up to an additional 45 days), we will let you know.
You may also designate an authorized agent to submit a request on your behalf. The agent must provide written authorization from you, and we may still need to verify your identity directly.
Data Retention
We retain personal information only as long as necessary to provide our services:
- Newsletter emails are retained until you unsubscribe
- Ghost membership data is retained until you cancel and request deletion
- Hashed IP data from votes is retained for up to 90 days
Changes to This Notice
We may update this CCPA/CPRA notice from time to time. Updates will be reflected in the "Last updated" date at the top of this page.
Contact Us
For questions about your California privacy rights or to submit a request:
Email: [email protected]
Website: snagpulse.com